RISE Client Work
A defining portion of my senior year was working with
Refugee and Immigrant Self-Empowerment through my Public Relations Cases and Campaigns Class. RISE is a non-profit located in Upstate New York that helps immigrants settle and thrive in the United States. My group and I helped RISE by creating a comprehensive communications plan to help them increase client participation, the amount of individual donors, and volunteers. Here is some of the defining work from our campaign.
RISE Goals and Objectives
A packet that describes our goals and objectives for RISE client work. Helped dictate that path of our campaign and what we wanted to accomplish with the non-profit organization.
RISE Messaging Packet
This is an overarching packet that described the messaging of our campaign. This a critical aspect of the project because it defined the direction our strategies and tactics headed.
RISE Deliverables Packet
This portion of our campaign contains an extensive dive into the content of our campaign, such as social posts to promote RISE's services and their signature fundraiser, Night of Nations.